Saturday, July 27, 2013

Converting Crochet/Craft Patterns to E-Books to Sell on Amazon.com

It occurred to me that I have not written much lately on selling your own self published e-books. I now have many of my crochet patterns now selling on Amazon.com and Barnes and Noble as e-book patterns. Best thing I ever did!! And its fairly simple.

I cannot believe how many crochet designers (and craft pattern makers in general) are afraid to tackle e-books. I call e-books my residual income. Make it once and it pays you over and over and over. Once you upload an e-book you really never have to think about it again except to check your earnings.

I sell way more crochet patterns on Amazon and B&N than I could ever sell on Craftsy, Ravelry or Etsy.



Because most crochet/craft patterns are only a few digital pages they are much easier to format than say a book. Even I can format my own crochet patterns. As I have said before BE SURE you type them in Word 2007. This will make you life much easier!! Then just upload the file to Amazon, fill in your price points, upload your cover and you are done. Be sure to open the preview and make sure it formats correctly. If your pattern has a ton of pictures this may be harder. In that case I pay someone to format mine for me.

The great thing is once you get selling and adding more patterns; Amazon will bring your pattern up as "recently bought" which is a huge bonus!! I have even had Amazon put my patterns in several of their emails. I have to tell you I love love my monthly checks from Amazon.com and B&N.

As usualy SEO is going to play a big part in how many crochet/craft pattern e-books you sell. Make sure your title is full of your best keywords!!! This is how people will find your pattern.

A good cover is a must too! Be sure you make the cover the size Amazon recommends.

Thursday, July 25, 2013

Kabbage Cash Review

There have been a lot of bad things written about Kabbage Cash. I for one love it! Is the interest rate high? Yes especially if you don't pay it off early. But for me it was the answer to getting a bunch of inventory at a special rate.

Their ads say it takes about 7 minutes to apply and get approved. For me it was about 3 minutes. You plug in all of your selling accounts (Ebay, Etsy, Paypal etc) and it decides if it will approve you for cash. Once approved you can immediately deposit the cash into your Paypal account. For me it was a lifesaver as I really wanted to take advantage of a special deal on some fall inventory. But because this is the slower season for knit/crochet I didn't have the available cash.

Once you establish a record of on time payments your cash is increased. Like any loans always be careful and only borrow what you need and can pay back. And if you can pay it back early even better!

Many of you know hubby and I were victims of the economy collapse of late. Due to that we no longer have the stellar credit history that we used to have. There is no way I could get a bank loan for my business. But since Kabbage Cash mostly only looks at your online sales, it didn't matter.

If you have a great credit history then yes borrow from a bank. If you don't and you need some cash to build your business then use Kabbage Cash. Do note that if you do not make your payment on the day it is due Kabbage Cash will automatically withdraw it from your Paypal account. If there is not enough money in there they will keep withdrawing every time you get money in your Paypal until the payment is paid.

If you would like to give it a try please use my referral link
 https://www.kabbage.com/?refid=krp5727b958




Bernat Baby Blanket Yarn Little Cosmos

Arriving in stock today is Bernat Baby Blanket yarn Little Cosmos! I love this color and have been trying to get it in stock for months. And today it will finally be here. This color a long with the Little Petunias color is very hard to get as its always sold out. https://www.etsy.com/listing/157503781/bernat-baby-blanket-yarn-little-cosmos


I am keeping a few skeins for myself to make some baby blankets for the Thornville Backwoods Fest. Please be sure to order enough to finish your project as I never know when I can get this again! Also check out my special for 2 Quick and Easy crochet baby blanket patterns using Bernat Baby Blanket yarn! https://www.etsy.com/listing/101259731/quick-and-easy-crochet-baby-blanket


Tuesday, July 23, 2013

Lumio Reflective Tracer Yarn Now In Stock! Yarn that Lights Up!

I found this super cool Lumio Reflective yarn at the TNNA convention. This yarn is made with reflective tracers so that it lights up when light hits it in the dark or when taking a picture with flash. This is a number 6 Bulky weight yarn so you can knit or crochet a hat in minutes!

Click this link to purchase this reflective yarn on my Etsy shop. I have a bunch of colors including neon! 

Great safety yarn for those who jog or walk at night. Or for people who ski. Another lady says she makes dog sweaters out of it. One skein will make a large hat with pompom and some left over.




Monday, July 8, 2013

Are You Waiting For Sales in Your Etsy Store? Stop Waiting!

Sometimes the Etsy forums make me crazy. Today I was reading a post about how long did it take for your business to boom. Most posters replied they are still "waiting" Waiting for what? Waiting for sales to just drop in your lap? Waiting for the money fairy to show up? Stop waiting!!!

If you have an Etsy shop and you have only made lets say 30 sales in a year; something is wrong!! To be blunt you are wasting your time and money. If I only had 30 sales in a year I would definitely be changing things and finding out why my items were not selling.

Now if you just have an Etsy shop for fun I am not addressing you. But if you have an Etsy shop to earn income please wake up! That old saying "insanity is doing the same thing over and over and expecting different results" is so true. Obviously if you are not getting sales on Etsy you need to immediately change something or maybe many things.

To make money on Etsy here are the basics that you must have

  • Great pictures
  • Good prices and good shipping prices
  • Items that people want to buy 
  • SEO on each and every listing
Do not try to make your profit on shipping. Buyers are too savvy for this. I see many put a low price and then slap the difference on shipping. That will always keep people from buying from you.

I have found that many people just do not want to put in the time it takes to get sales on Etsy, Ebay etc. They don't want to research what their best keywords are or take the time to re take pictures. Yes I hate taking pictures too but I know if I don't have good pictures items won't sell. 

Many like to make excuses. Oh its summer so sales are slow. Oh its a holiday week so sales are slow. Hmmm I just sold about 700.00 from the 4th of July to Sunday. So obviously people still buy during the summer and during holiday weekends. Stop waiting and stop making excuses!

Wednesday, July 3, 2013

SEO on Etsy Really Does Make the Difference

So people are always asking me how I got so many sales on Etsy in such a short time. And I keep replying most of it is due to SEO. This is not what people want to hear. I keep giving people the magic bullet but they ignore it. Many say its because I sell supplies. Keep in mind I sell a lot of handmade on my Etsy shop with my supplies. Doesn't matter what you are selling on Etsy; if you have great SEO you will get views and sales. Now I am assuming you have great products and photos.

Case in point. Hubby and I just opened a new Etsy shop in April. Its called Parachute Cord Supply. Hubby sells paracord survival bracelets already made and sells supplies for people to make their own. Now there are a ton of parachute cord supply shops already on Etsy. So once again people told me we were nuts and would not be successful. Fast forward a couple months and lets look at how hubbys shop is doing. Opened April 30th. Today is July 3rd. So basically he has been open 2 months. He has 48 sales! In my humble opinion that is outstanding for a brand new Etsy shop. Especially when it was opened during the slower retail months.

I also helped my daughter in law open her own Etsy shop. She opened the end of March and has 65 sales. Many people wrongly tell people on the Etsy forums that new shops take forever to get sales. Not true. If you have good photos, good product and great SEO; a new shop should be getting orders within days of opening.

If you read back to my older blog posts on how to use SEO on Etsy you will find all this info for free. If you would rather just get the instant download ebook click here to buy it off my Etsy store
Its also available on Amazon.com and Barnes and Noble.

One thing I know for sure is there is room for everyone that is passionate to be successful on Etsy!

Tuesday, July 2, 2013

Reflective Tracer Yarn Coming Soon to Kay's Crochet!

One of the absolute best new fibers we found at the TNNA convention was this reflective tracer yarn! So much fun. This is great for making items for joggers, walkers, bikers, dogs etc. The yarn has tracers in it that reflect when light hits it. So if you take a picture the yarn lights up! Or if you are walking or jogging at night and a car approaches; it lights up. My daughter Katy wearing one of the demo hats at convention

Heres a before and after of the tracer yarn in skeins

Super cool huh? We love it! Its a bulky weight 6 yarn so you can makes hats, scarves & gloves in minutes. We should have this in stock in all colors this week. Be sure to get yours as I have a feeling its going to sell quickly.

We also found a new supplier for neon colored yarn that has been so hard to get. This one has a splash of neon mixed with grey. I have this coming in 3 different colors.

And then we have solid neon colors also coming in stock this week. We fell in love with Our Mountain yarns and will be getting much more in the next couple months.


Kay's Crochet Mystery Boxes/Bags Update

We have been getting a lot of questions on our Mystery boxes so here you go! First some have asked why we are now shipping in bags. USPS...